Small to midsize businesses (SMBs) can improve market access, cash flow and profitability by more than 300 percent as a result of the “dexterity and flexibility” enabled by adoption of cloud technology, according to a new study from Microsoft and the Thought Arbitrage Research Institute.

In our last post, we discussed the total cost of ownership (TCO) of collaboration tools. Lacking a coherent collaboration strategy, many organizations adopt multiple collaboration solutions from multiple vendors, and don’t have much of a grasp on how much it all costs.